- Javascript-based language for running code on Google's servers that interacts with the Google services you already use
- Web-based development means you have access to your code anywhere you can access Google Docs
- Don't need to download or install anything or run your own servers
- Store web data in spreadsheets, send messages with Gmail, create calendar events,build maps and geocode addresses, import your site's Analytics data, crowdsource with Google forms, save files on Google Sites...
- And you can share code and data with anyone with a Google account, with the permissions you want
